Bidding

This is the process of making a bid on top keywords and the highest bid or amount that a bidder is willing to pay for a keyword, wins the keyword. That keyword when placed in the site which won the bid will turn up on top of PPC search results.

Related posts:

1. Bid management tool
2. Bridge Page
3. Adwords
4. Body copy
5. Accessibility
6. Google bombing
7. Cost Per Click (CPC)
8. Entry Page
9. Cloaking
10. Flash